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    Unlocking innovation: How enjoyment drives GenAI use in higher education
    (Frontiers Media SA, 2024-01-01)
    Generative Artificial Intelligence (Gen AI) is rapidly transforming education holds immense potential for enhancing learning experiences and fostering innovation skills crucial for success in today’s rapidly changing job market. However, successful integration depends on student adoption. This study investigates factors influencing business students’ intention to use Gen AI in Innovation courses, focusing on the role of Perceived Enjoyment. Method: A cross-sectional predictive analysis was conducted using data from 92 business undergraduate students in a Peruvian higher education institution. A survey questionnaire, adapted from Teo and Noyes, was used to measure perceived enjoyment, usefulness, ease of use, attitude toward, and intention to use Gen AI tools. Results: The study found a strong positive relationship between Perceived Enjoyment and the intention to use Gen AI in Innovation courses. Furthermore, Perceived Enjoyment was positively associated with perceived ease of use. Interestingly, perceived usefulness did not show a significant effect on the intention to use Gen AI. Conclusion: Our finding challenges the traditional emphasis on perceived usefulness as the primary driver of technology acceptance. Instead, our results suggest that prioritizing user enjoyment and ease of use in the design and implementation of Gen AI tools may be a more effective strategy for promoting their adoption in educational settings. This shift in focus from utility to experience could be crucial in unlocking the full potential of Gen AI to transform education.
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    MoPI.IA: Exploring the usefulness of generative AI for thesis project ideation
    (HISIN (History of Information Systems), 2024-06-28)
    The “Modelo Personal para la Investigación” (MoPI) is a methodological tool created at the Pontificia Universidad Católica del Perú (PUCP) to support students in the elaboration of thesis proposals. In 2023, the MoPI.IA project was launched to integrate generative AI (IAG) into the MoPI methodology, with the aim of improving the ideation of research topics. Methodology: In this first phase of the project, ChatGPT 3.5 was used applying prompts engineering techniques. The responses generated by the chatbot were evaluated for relevance, consistency and practical value. Results: Initial exploration showed that MoPI.IA has significant benefits, especially for students facing difficulties in generating thesis ideas. The incorporation of chatbots showed great potential in this process. Discussion: Although MoPI.IA proved useful in research topic ideation, areas for improvement were identified in prompt engineering techniques and chatbot selection. Conclusions: Future research will evaluate other chatbots and additional techniques to further improve the MoPI methodology, with the goal of further innovation in supporting students in formulating thesis projects.