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    Influence of the use of tools for managing the early stage of product innovation process
    (Universidad Nacional de Colombia::will be referenced::ROR-ID, 2020-01-01)
    La fase temprana del proceso de innovación se caracteriza por presentar una alta incertidumbre, por lo que las empresas tienen que encontrar nuevas oportunidades de productos y definir su propuesta de valor. A pesar de que existe una amplia literatura que aborda la evaluación del proceso de innovación, aún son escasos los estudios que se centran en la evaluación de la fase temprana. Nuestros resultados evidencian que el uso de herramientas de apoyo para la gestión de la fase temprana del proceso de innovación tiene una influencia positiva sobre la innovación del producto. El análisis es llevado a cabo sobre la base de una triangulación metodológica secuencial, debido al pequeño tamaño de la muestra que es de 84 empresas innovadoras peruanas.
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    The Effects of Innovations on Peruvian Companies’ Sales: The Mediating Role of KIBS
    (Elsevier BV, 2023-10-09)
    Companies increasingly embrace open business-to-business innovation. In this context, knowledge-intensive business services (KIBS) play a crucial role as they can provide services and know-how to companies. As comparisons of digital innovation in Latin American companies are scarce, a more in-depth study is required of the role that KIBS plays in their digital innovation. This study therefore investigates the impact of KIBS and the implementation of innovations, including digital ones, on the sales of companies. Utilizing a Partial Least Squares Structural Equation Modelling (PLS-SEM), we scrutinize data from 959 companies in Peru. The findings reveal that internally implemented innovations do not have a statistically significant direct effect on sales. However, outsourcing KIBS emerges as a positive mediator in this relationship. Specifically, we find that companies that subcontract those services are more likely to implement innovations and to achieve a positive impact on their sales in the short-term. Despite the opportunities that digital innovation brings, its direct effect on companies’ sales still needs to be improved, especially for manufacturing companies.
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    Innovation and Performance in Peruvian Manufacturing Firms: Does R&D Play a Role?
    (Emerald Publishing, 2023-05-05)
    This paper aims to study whether Peruvian manufacturing firms that implement innovation have positive performance and whether R&D activities moderate these relationships. Design/methodology/approach: Using a data set of Peruvian manufacturing firms from the 2018 National Survey of Innovation, a LOGIT model analysis was applied to 774 companies. In addition, the authors fitted different models into subsamples to explore the moderating effects of R&D on manufacturing firms. Finally, the regression models were computed using R software. Findings: The results indicate that product, service and marketing innovation are associated positively with an increase in market share, while process and organizational innovations are associated positively with productivity. Moreover, companies with R&D are more productivity-oriented than companies without R&D. Research limitations/implications: This study contributes to the literature on innovation management by supporting the assumption that innovation results in increased productivity and expands market demand. In addition, findings highlight that R&D is essential for boosting firms’ productivity. Practical implications: Managers should consider an appropriate combination of the innovation portfolio and R&D investments to make progress and increase performance in the company. In addition, policymakers should consider that investments to promote the development of R&D activities in manufacturing companies will likely lead to médium- or long-term returns. Social implications: The correct use of indicators to measure these relationships could help the policymaker to design and measure policy instruments more efficiently. Originality/value: These results provide a deeper understanding of how the effects of innovations implemented by manufacturing firms, especially service and process innovation, improve their performance.
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    Assessing the New Product Development Process Activities in Peruvian Medium-Sized Manufacturing Companies
    (Universidad Icesi, 2023-01-01)
    The study focuses on the relationship between the New Product Development Process activities and the success of the new products. Research on this topic is still scarce in emerging countries. From a survey of medium-sized manufacturing companies in Peru, an OLogit regression was used on 140 companies in the Lima and Callao regions. The results indicate that most companies carried out these activities, but only three out of eighteen are decisive for the success of the new product, which minimizes some that are considered key by the theory. This means that this process may not have been well structured or managed. The findings are important not only to improve the efficiency of innovation management, but also to support public policies.